Feature in depth

A CRM that speaks language school

Generic CRMs know contacts and deals. A language school knows enquiries that become bookings, agencies that expect commission statements, and complaints that must not get lost. Fidelo’s CRM is built around exactly these objects, in the same system that writes the invoice.

See it in a demo
CRM sales pipeline: enquiries as cards in the stages not assigned, inquiry received, quote created, adjusted quote, follow-up sent and booking confirmation, with value and probability per stage
Sales pipeline in the CRM

What it covers

What Fidelo does in this area, point by point.

  • Enquiries separated from bookings, so the pipeline stays honest
  • Current, arriving and departing students at a glance
  • Manage and group agencies; sync with HubSpot, Salesforce via Zapier
  • Commission categories and payment terms, applied automatically
  • Every complaint stored with a follow-up reminder and history
  • Connected to invoice and payment status, no second tool
  • Sales pipeline with your own stages, drag and drop
  • AI creates enquiries from forwarded emails

Enquiry and booking are different things

Mixing prospects into the same list as paying students ruins both views. Fidelo keeps enquiries and bookings apart: your sales pipeline shows what might come, your operations view shows who is actually here, arriving, current, departing.

Agencies are partners, not address-book entries

Agencies carry price lists, commission categories and payment terms. Set them once per agency and the bookings apply them automatically, and if your marketing works in HubSpot, Fidelo synchronises with it directly. Salesforce connects through Zapier.

Complaints with a memory

A complaint that lives in someone’s inbox resurfaces at the worst moment. In Fidelo every complaint is stored with a follow-up reminder and history. It comes back to the right person at the right time, with its full context.

A pipeline you shape yourself

Define the stages of your sales process yourself and drag enquiries along until they are won or lost. If a registration arrives by email, simply forward it: the AI reads the details and creates the enquiry, and you only check it. The AI runs on our own server in Germany, in line with the GDPR.

Related topics

Homestay management that knows who fits whereAgent commissions without the spreadsheetClass scheduling that survives Monday morningRegistrations that never touch an inboxInvoicing that starts at the bookingLanguage travel agency software from enquiry to commissionAttendance that ends in a certificateCourses, seminars and rooms without clashesA student portal that begins before arrivalManage seminars, from offer to certificateThe CRM for agencies that send students abroadJunior and summer schools where nothing slips throughPlacement tests that enter the level for youTeachers and staff, from contract to pay runEveryone has their own login. Your office gets fewer calls.AI that prepares. You decide.View the productSee all prices

FAQ

Frequently asked questions

Can Fidelo work alongside Salesforce or HubSpot?

Yes, with HubSpot in full (add-on): Fidelo transfers agencies and their contacts as well as enquiries and bookings as deals or custom objects, with courses, accommodation, transfers, insurance, activities, payments and travellers. Changes you make to bookings in HubSpot come back. Salesforce and other tools connect through Zapier.

Why not just use a generic CRM?

Because the objects don’t fit: a generic CRM has no bookings with courses and accommodation, no commission rules, no connection to the invoice. You end up rebuilding a school in custom fields and re-typing everything into a second system anyway.

Does the agency side get access too?

Yes. Each agency can get its own login to see bookings, services, payment details and documents directly.

Can Fidelo create enquiries from emails automatically?

Yes. Forward the email or an attached document: the AI reads names, courses and dates and creates an enquiry or booking that you check before saving. It runs on our own server in Germany, in line with the GDPR, and is included in every package.

Still have questions? Talk to us

See it in your workflow

A 30-minute demo built around exactly this workflow, plus free demo access to try it yourself.

  • 30 minutes, no obligation: a walkthrough built around your workflow
  • Reply within one business day

Prefer email? Write to us at sales@fidelo.com

Fidelo Software GmbH
Schanzenstraße 27
51063 Köln, Germany

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